Burberry_radical new strategy_aligns runway and retail dates


A tough and radical new change in the fashion calendar just piblished yesterday. Burberry will combine the men’s and women’s shows and will present two runway events, per eyar. The collections will be available to buy in stores directly after the show. Burberry calls it seasonless.

Here is an exclusive, in-depth conversation, with Christopher Bailey (CHIEF EXECUTIVE & CHIEF CREATIVE OFFICER, BURBERRY). He reports about the logic behind this massive new move int the season calendar. Christopher Bailey in the interview: “You’re creating all this energy around something, and then you close the doors and say, ‘Forget about it now because it won’t be in the stores for five or six months.”

Read the very inspirping article and interview here on:


© picture: Burberry website

© article and interview: BUSINESS OF FASHION

White Mountaineering_Trend confirmation_Native Clan


Native Clan is ones of the strongest mens wear Trends, for Winter 16 /17, presented last year during the MODEUROP Fashion Forecast Bags. Designer Yosuke Aizawa from White Mountaineering presented a fantastic updated “modern outdoor” or call it “Native Clan” collection. Ikat Fabrics and loads of carpet pattern make a good mix with technical fabrics. The Show was presented in the urban setting of the Parisian Palais de Tokyo. Read more HERE at SUPERFUTURE.

© picts : http://www.whitemountaineering.com

Berlin Fashion Week_ Winter 16_17


After a tense season for retailers in Germany and Europe, the atmosphere during the fashion week was much better than expected…we do not hope that it’s a dance on the volcano. The fashion themes for winter 16/17 are broader and more varied than ever. Everything is possible, nothing is necessary…BUT the 70`s touch and cropped pants are a key item, new contemporary is maybe overused. Patterns are a MUST, and colours are faded and soft, especially winter purple, petroleum and red tones are indispensable. High Tech and Fashion technology is a big new field to inspire customres, partticulary in the men’s fashion world.

Here are some impressions from the Berlin fashion week…our team was busy researching and trend spotting on 5 fairs, as well as showrooms and catwalk shows, spotting more than 250 collections during the 4 days….: All pictures: ©nextguruNow

Highlight fairs: https://www2.premiumexhibitions.com http://www.seekexhibitions.com http://brighttradeshow.com http://www.selvedgerun.com https://www.panorama-berlin.com

Seoul_Bag Trends_Gear3 & Dell’EST


Our Streetshoot reportage and the Seoul Bag brands report is out in the new issue of Lederwaren Report. Thanks to Gear3 (Saen and Young) & Dell’EST (Sung Kim), for the amazing time that we spend with you.Big thanks to Dae Song and Bodo San, who made this trip so Unique..not to forget the amazing Mickey Park (https://www.facebook.com/pizzamuzzo/?fref=ts).

All pictures:©nextguruNow

www.dellest.com http://gear3bysaen.com https://www.lederwarenreport.de

Leather Trends Anteprima SUMMER 17


The Anteprima fair / 18.1-19.1.2016, in Milan, showed once more the creativity and strength of european leathers.
For sure silver and sparkle effects will be a strong trends for summer 2017. Elegant and classic leathers with a twist will be as important as POP up effects. The urban BOLD colour and print movement was highlighted by the trend presentation of the Lineapelle as well as from the influential tanners : “think RIMINI club culture after midnight, with all the booze and dizziness” explained Mirko Cara the creative director of KARA leathers. As the Anteprima is a “behind closed door event” we are committed to present the new developments at the trend forecast. The complete trend forecast from MODEUROP Bags, will be presented during the ILM fair in Offenbach on Sunday, February 28, 2016, at 5 pm in the Conference Room.


All pictires ©nextguruNow

The FASHION FORECAST BAGS MODEUROP SPRING / SUMMER 2017 is being held on Sunday February 28, 2016, at 5 pm in the Conference Room 1. In connection with this event, the German Federal Association of the Footwear and Leather Goods Industry, HDS/L, invites you to a lecture on the fashion themes of next year’s autumn/winter season, hosted by our trend team Martin Wuttke und Uta Riechers-Wuttke. Advance registration is not required and the event is, of course, free of charge.

colour card processing_summer 2017_MODEUROP Bags


The colour themes BAGS 2017, Moderuop will be presented  February 1st, 2016 at the HDSL office Offenbach. For further details and participation in the meeting please contact the HDSL office:  Mrs. Antje Schickedanz: Tel.: +49 (0) 69/829742-31 a.schickedanz(at)schuhinstitut.de http://www.modeurop.de/_en-index.html

© pictures: nextguruNow

Seoul City of tomorrow_trend updates


As some of you  know,we were extensively researching in Asia and especially in Seoul to check fashion influences and new names. One thing is certain: Seoul has long stepped out  of the shadow of the “rough little brother” of Tokyo.

Seoul is maybe a bit more streetwear driven as Tokyo, but districts like Hongdae, Gangnam, Itaewon are melting pots for fashion trends. As one example of the visual marketing and lifestyle power of the new Korean brands, check out gentle monster headquarters in the Gangnam district. Here are some first impressions from super cute Seoulites….

as some of you know were extensively researching how last month in Asia and especially Seoul en route to new trends and brands

© of the pictures: nextguruNow / Martin Wuttke

Berlin lifestyle influences with nextguruNow on Stylus


The leading  innovation trend and lifestyle agency Stylus asked us to join a Q&A on Berlin`s cultural influences: Berlin arts / culture / media / music / fashion trends that influence the mainstream – sub culture trends that are bubbling up in the city, with expert insider views from the city. We are proud that we are asked to bring in our trend input together with the fromer Sleek magazine Editor Kevon Braddock.

Here are some images from the BERLIN  article. The full artilce is for Stylus subscribes only. Thanks to Jonanna McGinn fot this article.

© of the article: published on:  http://www.stylus.com