new store concept_SHOP in the dressing room


The Berlin-based startup Apparently Different presents from 01 to 30 October 2015, a pop-up store in the capital, which combinest the convenience of online shopping in a real store: The store concept enables customers in the beautiful dressing room room have direct access to the complete range.Customers come into the 120 square meter store, they overlook a reduced store concept – the only eye-catcher is a design furniture in the store center, which is completely surrounded by plain white shelves with a few products.  Using touch screen, the customers can select the articles. Behind the changing rooms there is the camp where the staff put together the desired selection and provide the prospective buyer via drawer. Articles that do not fit or are not liked, can be returned via a second drawer.The store concept is to combine the advantages of online and offline purchasing. Similar to the online shopping, customers benefit from a large assortment and trying on clothing in a private setting. Dealer with small retail outlets to showcase a wide range of articles, because in the camp it is possible to stack the goods up to the ceiling. The products can be felt directly, tried on and be taken. In addition to individual garments Apparently Different also presents outfits compiled by stylist that can be purchased in the Concept Store.

The Apparently Different TEST store is open till end of October: Brunnenstraße 190, Berlin-Mitte

More Info here:

© pictures: Apparently Different

Sacai summer 16 collection_beyond all expectations


Sacai Chitose Abe is one of the inspirational collections since some seasons. Here is an inspiring article from BUSINESS OF FASHION. All credits of the text here belong to BOF !

“PARIS, France — Vintage clothing is fashion’s greatest resource, but there aren’t many designers who use it as anarchically as Sacai’s Chitose Abe. The collection she showed on Monday reworked the basest elements — souvenir scarves, old bandanas and cardigans — as pell-mell prints and densely textured embroideries, distorted almost beyond recognition (was that really an upside-down woolly mammoth we saw on a wrapped skirt?).But distortion was the key to the collection. If Sacai’s signature has always been the hybrid — formal and casual, hard and soft — Abe pushed it here, so that garments tumbled into glorious disarray, necklines and waistbands giving way with gay abandon. Front-on catwalk photography will never do them justice, because it was out back that the most extraordinary effects were achieved. Outfits switched personalities from behind, the way a blue sweater, for instance, sprouted chiffon wings, or a slip dress flipped sides, inside to out.

© Text: BOF

see the complete show here: © picture: Vogue

Abe wore a Paradise Garage t-shirt backstage. The early-80s New York club is a gay nightlife legend. It inspired her last collection for men. The sensual chaos it represented for her was explored in the laser-cut, gold-embroidered pieces

that closed the show. They looked a little like lace, but they had a harder edge, which went with the hip=slung gold lamé skirt and the pointy patent shoes and fishnet socks. Sex isn’t often something that comes up in discussions of Japanese fashion. The life of the mind is a more frequent reference point. But, Abe’s collection hit hard — and delightfully so —  below the belt. Simultaneously hyper-sophisticated and fiercely physical, it was the turn-on of the season in Paris.”

© Text: BOF

see the complete show here: © picture: Vogue

TREND confirmation_Blooming Boom_summer 16


The catwalk shows in NYC, Paris and London have confirmed the trend to bright, acid like colors. The Trend topic Blooming Boom, was presented during the ILM fair Summer-styles end of September.Here are beautiful examples from the highly acclaimed show from Christopher Kane: YES: Summer 16 will be colourful and bright !!!

© pictures: Christoper Kane

© look-book image: ILM fair issue channel

Premiere Vision A/W 16_17: creative strength and future laboratory


The PV Paris showed once again, that the fair is number one ,if it comes to creative trends in leathers, fabrics and textile trends. For the first time ever the R3iLab laboratory presented creative solutions and immaterial innovations: futursimmediate. From body sensors for epileptic diagnostics to textile floors that create sensory animation for sales and events spaces, this was one of our highlights: R3ilab

Here is a press statement from the Premiere Vison: “This September 17th, as Première Vision Paris closed its doors on an edition marked by a wide range of initiatives and developments, international fashion professionals at the Parc des Expositions de Paris Nord Villepinte were unanimous. Following three days of sustained business activity, visitors and exhibitors expressed enthusiasm for the coherency and effectiveness of the strategic choices put in place for this leading, now consolidated, event.”

On the Premiere Vison sites below you find great movies and some forecast information for the winter 16/17 season.

© pictures: Martin Wuttke nextguruNow : thanks to the press team of the Premiere Vision !!!

MODEUROP BAGS : forecast winter 16/17 now available


The MODEUROP Fashion Forecast BAGS was a huge success during the ILM fair in Offenbach. The Forecast CD-Rom with over 110 collages with the most important color themes, bag directions, lifestyle trends, season drivers, is now available from MODEUROP / HDSL.

For orders please contact the MODEUROP team here:

Telefon +49 (0)6982 97 42-0

© of all collages: nextguruNow.



Following the success of Apple, major Fashion brands  are taking their hand on fashionable tech: get inspired by the MODEUROP BAGS Fashion Forecast Winter 16 / 17 during the ILM fair: The FASHION FORECAST AUTUMN / WINTER 2016/17 is being held on:
Sunday September 13, 2015, at 5.00 pm.

The International Leather Goods Fair is exclusively a trade fair, visitors must be registered.

In connection with this event, the German Federal Association of the Footwear and Leather Goods Industry, HDS/L, invites you to a lecture on the fashion themes of next year’s autumn/winter season.



The brain and soul of Saint Laurent, Hedi Slimane talks about inspiration and his private life, in a rare, interview with Dirk Standen, the press adverse designer discussed his professional approach, and plans for Saint Laurent’s.

“I like the concept of blogs, and the multiplicity of voices, the global discussion. The way it has forced the establishment to change its perspective,”

Read the interview here:

© picture: google picture search result: Hedi Slimane

MODEUROP BAGS_Trends 2016 / 17


Save the Date: MODEUROP BAGS: Fashion Forecast Bags HW 16/17 auf der ILM in Offenbach Der Umbruch ist da. Eine pointierte Inszenierung und plakative Botschaften sind gefragt. Die Suche nach neuen Ausdrucksformen ist unübersehbar. Das sagt Trendberater Martin Wuttke, der am 13. September anlässlich der ILM in Offenbach einen Ausblick auf die Trends von übermorgen wirft. Präsentiert werden die neuesten Trends der Saison Herbst/Winter 2016/17 von Martin Wuttke und Uta Riechers-Wuttke am Messesonntag, 13. September, um 17 Uhr in der  I.L.M Lounge, Ebene C3. Der Spannungsbogen reicht von sportiv, futuristisch zurückgenommen, elegant kraftvoll gemixt, opulent inszeniert bis hin zu robust natürlich geprägten Trendwelten. Dabei wagt die Saison Herbst/Winter 2016/17 noch einmal den Blick zurück in die Historie. Sportives und Casual bleiben Stil bestimmend.

Es bleibt spannend wie sich die Zukunft entwickelt. Wie die verschiedenen Stile und Themen die Mode beeinflussen, erläutert Martin Wuttke im Rahmen seines mit zahlreichen Bildern illustrierten Vortrags.

Die Teilnahme erfordert keine Anmeldung und ist selbstverständlich kostenlos.

Kontakt: Dr. Claudia Schulz / Email: c.schulz(at)